Role: Marketing Designer, In-house | Scope: Digital Design, Booth Graphics, Swag Items, Case Studies
New Relic is a software as a service company, for data and performance monitoring. As an in-house designer working within the marketing department, I designed everything from Twitter graphics, booth graphics for their presence in various AWS summits, Case Studies, e-books in German, Portuguese and French, and a holiday card riffing off of the New Relic dashboard. However, my proudest and coziest moment was designing cloud grey socks as a swag giveaway item for attendees at AWS summits.
Banner Ads
Colorful and slightly quirky & nerdy banner ads showcased their downloadable guides to generate new leads.
New Relic cloud socks
Yes those are my feet. Yes they are a comfy cozy knit. i designed it in illustrator using their pattern feature, and designing something with an all over print was really fun, challenging and it was amazing to see the final product be passed out as swag at AWS.
Holiday card
Working with the creative team we brainstormed, we bounced around silly ideas and this was what we landed on. The card I designed was inspired by the New Relic dashboard and it was very fun to design something simple, yet playful. I also do love a snickerdoodle cookie.